Flo Rida has announced that he will be teaming up with the AIDS Healthcare Foundation to help fight back against the life-threatening illness.
On Monday (March 12), the nonprofit announced that the “Low” MC would partner with the organization for its 18th annual Florida AIDS Walk and Music Festival. The event will help raise over “$2 million for HIV/AIDS services,” according to the nonprofit’s press release.
The event will be presented by Wells Fargo and AHF Pharmacy, a national chain of pharmacies supporting US & global HIV care.
On average, the annual spring break event attracts more than 2,000 attendees. It raises approximately “$2 million for 12 local, nonprofit organizations providing HIV/AIDS services in the South Florida community, the epicenter of the epidemic nationally,” the release said.
Attendees will also have access to resource booths sharing information on various health and wellness services, along with family-friendly games, food trucks, and more. Joining Flo Rida, to help close out the action-packed experience is DJ Citizen Jane.
“We are incredibly excited to have Flo Rida to join us as the headline performer for this year’s event,” said Michael Kahane, Southern Bureau Chief for AIDS Healthcare Foundation in a statement. “He previously has been involved with the event and is an amazing spokesperson in helping both to raise funds for our beneficiaries as well as raise awareness of the devastating impact of HIV/AIDS on the South Florida community.”
This new partnership isn’t the only thing he has to celebrate these days. In January, the Florida native won his multi-million dollar lawsuit against Celsius Energy Drink, which the hitmaker accused of cutting him out of a business deal.
In an interview with CNBC’s Squawk Box earlier in January, Flo said he believes he popularized the product after he was asked to be the beverage’s brand ambassador back in 2014.
Well this started back in 2014. I was asked to be the brand ambassador for Celsius,” Flo explained. “I mean, this was a young company out of the state of Florida, and myself, I thrive on health. Since being in ninth grade, all I did was love fitness knowing that health is really wealth. So I was in this thing for the long haul, and basically when it came down to getting compensated…”
He continued, “It was a time during the pandemic where I got to sit down and really check out all my business endeavors, and this one in particular, I check it out and they were telling me that one of the products I was endorsing wasn’t selling and I got a chance to look at it and it was doing more than well. This product has done over tens and tens of millions of dollars since I joined the company.”