Run-DMC’s iconic track “My Adidas” is a timeless anthem that has become synonymous with the group’s influence on hip-hop culture. However, the origin story behind the song is not commonly known. In a recent conversation with Will Smith for the Class of ’88 Podcast, Darryl Matthews McDaniels, better known as DMC, revealed that the inspiration for the song came from Def Jam Recordings co-founder Russell Simmons being high on Phencyclidine, also known as “angel dust.”
According to DMC, Simmons had the idea for the track while under the influence of the drug, urging the group to make a song about their sneakers. He would stomp his foot and recite the cadence of what would become the opening line of the song. This revelation sheds new light on the creative process behind one of Run-DMC’s most popular songs.
The story behind “My Adidas” adds an interesting layer to the group’s legacy. It showcases the unconventional ways in which creativity can be sparked, even in the midst of drug-induced moments of inspiration. Despite the somewhat controversial origins of the song, it has remained a staple in hip-hop history, solidifying Run-DMC’s impact on the genre.
In his interview with HipHopDX, DMC also touched on the significance of the group’s brand deal with Adidas, which was the first of its kind in hip-hop. He emphasized that they were not just selling a product, but a spirit that resonated with their audience. The partnership with Adidas was groundbreaking in the world of hip-hop, paving the way for future collaborations between artists and fashion brands.
As we look back on the legacy of Run-DMC and the impact they had on hip-hop culture, it is important to consider the unconventional paths that led to their success. The story behind “My Adidas” serves as a reminder of the creative sparks that can ignite in unexpected places, showcasing the enduring power of artistic expression in the face of adversity.
