Joey Bada$$ is making waves with his latest single, “The Ruler’s Back,” as he takes aim at the West Coast rap scene after its resurgence in 2024. Over gritty production from Conductor Williams and Mario Luciano, the Brooklyn rapper doesn’t hold back, calling out fans and media for their obsession with his West Coast peers while asserting his dominance in the Hip Hop hierarchy.
With lines like, “Too much West Coast dick lickin’ / I’m hearing n-ggas throwin’ rocks, really ain’t shit stickin’,” Joey brings a fierce competitive spirit into the new year. He continues to showcase his lyrical prowess, claiming his rightful place as the King of New York—an honor once held by legends like JAY-Z and The Notorious B.I.G.
“I’m back by popular demand and world domination / I’m finna bomb on n-ggas’ plans, fresh off my vacation,” he raps, clearly ready to re-establish his presence in the game. The track’s title pays homage to New York icons like JAY-Z and Slick Rick, further solidifying his ties to the city’s rich musical heritage.
While “The Ruler’s Back” hasn’t hit streaming platforms yet, its music video is already generating buzz online. Fans are speculating whether Joey’s bars are aimed at West Coast superstar Kendrick Lamar, with some interpreting the track as a direct challenge. Others view it as part of the ongoing competitive spirit that defines Hip Hop.
Notably, many fans appreciate Joey’s assertive approach, arguing that his verse is something Kendrick would respect. “Hip-Hop is a Sport!” one fan declared, emphasizing the importance of competition in the genre.
After a relatively quiet year, with only a couple of singles released in 2024, Joey is gearing up for a new album follow-up to 2022’s 2000. He’s hinted at exploring themes of love and relationships alongside his signature conceptual and socially aware style, promising an intriguing blend that fans can look forward to.
As Joey Bada$$ steps back into the spotlight, his bold declarations and lyrical prowess set the stage for an exciting year in Hip Hop. Stay tuned for more updates on this rising star and his forthcoming projects!