In a significant move within the music industry, Atlantic Music Group has announced a series of executive promotions aimed at strengthening its leadership team across its labels, including 300 Entertainment and 10K Projects. This restructuring comes under the guidance of CEO Elliot Grainge, who has been at the helm since September.
Marsha St. Hubert, previously the executive VP/head of marketing for hip-hop, R&B, and global music at Atlantic Records, has been promoted to executive VP of Atlantic Music Group and co-president of 10K Projects. With nearly two decades of experience at Atlantic, St. Hubert expressed her gratitude for the opportunity to expand her role and contribute to the label’s legacy.
Molly McLachlan, co-president of 10K with St. Hubert, will also step up as executive VP of Atlantic Music Group. Having been with 10K since its inception, McLachlan’s promotion is expected to enhance the strategic vision of the label.
Longtime 300 Entertainment co-presidents Rayna Bass and Selim Bouab have been elevated to co-presidents of hip-hop, R&B, and global music at Atlantic Records, while retaining their roles at 300. They emphasized their commitment to an artist-first approach, seeking to unlock new potential within the label.
In addition, Lanre Gaba has been promoted to executive VP of artist strategy and development at Atlantic Music Group, bringing her extensive knowledge and advocacy for artists to the forefront.
These promotions reflect a continuing shift in the leadership dynamics at Atlantic Music Group and the broader Warner Music Group, which has recently seen organizational changes, including layoffs. Grainge’s vision to centralize the AMG brand with subsidiaries like Atlantic Records, 300 Entertainment, and 10K Projects aims to foster collaboration and drive innovation in the competitive music landscape.
As Atlantic Music Group continues to evolve, these executive promotions highlight the label’s commitment to nurturing talent and adapting to the changing music industry. For more updates on record labels and industry news, stay tuned to hiphopraisedmetheblog.com!
